“We are system relevant and actually managed to increase sales by five percent”
The Münsterland region of Germany has a lot to offer: the density of IT companies located there has seen it christened Germany’s Silicon Valley. The company Mediahaus, which offers e-commerce services and operates a packaging print shop, is based in Ahaus. In January of this year, it became the first packaging printer to install a Speedmaster XL 106-6+L 2020 generation from Heidelberger Druckmaschinen AG (Heidelberg), where it replaced a Speedmaster CD 102-5+L. Mediahaus has also been field testing the dampening unit optimization with Hycolor Pro. “The new machine has already brought about a double-digit improvement in performance. We’re impressed by its performance, availability, high quality, and the new Speedmaster Operating System designed to support operators”, says Jan Hendrik Walfort, Managing Partner of the Mediahaus Group.
Late last year, Mediahaus invested a total of 4.5 million euros in new packaging printing solutions, with the lion’s share going to the printing press. Once the lockdown happened in March 2020, however, the world changed. “Folding carton printing accounts for almost all of our work now, and the new press really helped us through the coronavirus pandemic. We are system relevant and actually managed to increase sales by five percent”, explains Jan Hendrik Walfort. For customers from the food trade and discounters in particular, lockdown was a boom time for their business. Quite a few of the company’s customers are from the high-price furniture trade, where business is starting to pick up again. A defining feature of Mediahaus is the wide range of applications it offers. Quite a few of its customers exploit the synergies available from e-commerce and printing services, which brings Mediahaus competitive advantages through strong customer retention.