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21-04-18
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NTE installs first Mark Andy Digital One in France

Following its successful launch in Europe at Labelexpo Brussels last year, Mark Andy has been enjoying remarkable success with sales of its Digital One press. One of the latest, and significantly the first in France, is at NTE (Nord Techniques Etiquetage) in the northern town of Lille, where the family-owned and managed company has built a successful business in the industrial label sector since beginning in 1984. Currently employing 20 staff, NTE enjoys an annual turnover approaching €5m.

An existing Mark Andy user, with flexo technology dating back to 1991, NTE has invested heavily to bring its capability right up to date, with the Digital One being the most recent example. Speaking for the company, Director Thibault Duponchel said: “We have always had demand for short run work from our customers but up to now have sub-contracted it out of house. After seeing the Digital One in action at Labelexpo we saw an obvious way of bringing this outwork back in-house and improving the quality of print and service.”

The Digital One is ideal for NTE’s jobs of 1000 metres or less, and its 330mm web width, CMYK dry-toner print capability and inline finishing capabilities for one-pass production, allows it to dovetail perfectly with the company’s flexo capacity. “We were impressed with the Digital One’s sturdy build quality and print capability at the expo, but as important to us was the confidence we have in support from Mark Andy. The press was installed in December 2017 and has already exceeded our expectations,” he added.

NTE is, like many other companies venturing into digital production, finding that a new mind-set and production system is required to maximise on Digital One’s capabilities. With minimal on the run adjustment available, it is vital that all pre-press work is accurate to allow the press to be set right, first time, and every time. With its print quality and ability to print variable data, the Digital One is already attracting new work for NTE, but Mr Duponchel claims that the press is kept busy with jobs from existing customers.

“We pride ourselves on offering a service as well as label products, so retain spare capacity on our presses to allow us to help customers with last minute jobs. Our aim is to build the business into a true ‘print-on-demand, pay-as-you-use’ facility, which will require a second press, and additional sales personnel.” The company is so pleased with its latest investment that it has agreed to offer reciprocal support to Mark Andy and other label converters interested in the Digital One.

Speaking for Mark Andy, Jean-Louis Pecarelo of French agent Atypic, said: “I am delighted that NTE has installed the first Digital One in France, and grateful for their offer of assistance with the many interested converters I have on my list. We are already planning a series of events at which we can demonstrate the press to other companies.”