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LabelExpo inspires HERMA UK to launch fundraising campaign - End of trip coincides with fair opening

• HERMAbike riders from Newbury cross finishing line in Brussels with donations totalling 35,000 pounds (app. 41,000 Euros).
• HERMA team hand over three cheques for charitable causes on opening morning of fair.

Outside the main entrance, after arriving on schedule for the start of the LabelExpo fair, HERMA representatives presented three cheques in the amount of the funds raised by the HERMAbike trip from Newbury in England to Brussels. Between the start and finish lines, seven cycling enthusiasts employed by HERMA UK covered a distance of 300 miles. The journey took them to six destinations en route and raised a total of 35,000 pounds (app. 41,000 euros). The funds are now supporting three charity projects. Division Director Colin Phillips, who was among the riders, presented Tarsus CEO Doug Emslie with a cheque for 8,750 pounds to assist Events for Namuwongo – an aid organisation that supports the community of the same name on the edge of Kampala in Uganda. Another member of the team, Paul Eggbeer, handed over 12,250 pounds for Cancer Research UK to the FINAT President Kurt Walker. And HERMA Managing Director Dr. Thomas Baumgärtner gave a further 14,000 pounds to Tarsus Managing Director Lisa Milburn for Breast Cancer UK.

When the initiative was launched, Colin Phillips regarded 15,000 pounds (around 19,000 euros) as a realistic target. After raising more than twice that amount, he was both grateful and delighted, "We sincerely thank all of HERMA's partners and all the other benefactors who have so generously backed the campaign. The people who ultimately benefit from the money handed over today genuinely need this kind of support and direct aid."

To help the fundraising effort, HERMA set up a donation ticker and button on a special website at www.herma-biketrip.com. The site also features some of the donors.

The tour on the web