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FINAT virtually connects with its members

FINAT introduced new online community for its members

The Hague , The Netherlands – May 6, 2011 – FINAT, the worldwide association for manufacturers of self-adhesive labels and related products and services, has taken a great step in online engagement with its brand new website. This new virtual community enables FINAT members to interact with the association and each other and members can choose for themselves which information they want to see on the website. FINAT President Andrea Vimercati comments: “Giving your members the option to select their own information is a whole new way of effectively communicating with them via the internet. You can present your members all the information you have available, but it is far more effective to filter your information per target group. It is even better that the visitor can filter the information themselves.”

With the new layout FINAT aims to attract online visitors that are looking for more information on the label industry. In one glance the latest industry news and events can be viewed. The website also contains more information on sustainability (REACH) and relevant educational modules and articles on labeling.

Currently, FINAT is in the pre-launch stage in which a special website taskforce is testing the usage of the FINAT website and community. The new website will go live during the FINAT congress at the Hilton Giardini Naxos hotel in Sicily, Italy from 8 to 11 June 2011. Before this celebration, all FINAT members will have the opportunity to visit their new online community.

In a later stage, FINAT will implement more functionalities to increase the interactivity amongst its members even more.

For more information, please contact

Elke Verbaarschot

Tel. + 31 (70) 312 39 10 – info@finat.com