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Avery Dennison® introduces the ultimate digital wrapping solution with MPI™ 1105 Series

Avery Dennison is enhancing its range of high performance car wrapping films with the introduction of MPI 1105 Wrapping Series cast film. The new material brings more vibrant colour reproduction and easy, fast application to the most demanding vehicle wraps.

Oliver Guenther, marketing director Graphics Solutions Europe, said that a boost to product performance makes the new material a great choice for challenging applications: “MPI 1105 Wrapping Series give excellent printability across a wide range of digital inkjet printing platforms, including latex, UV curable, solvent and eco-solvent inks. It gives installers ‘stop-and-look’ graphics performance – and the 3D capabilities – needed to make both strong design statements on personal vehicles and powerful brand statements on commercial fleets. This material is also an excellent option for interior and exterior signage that needs an optimal combination of print quality and durability.”

“I am very impressed with the new MPI 1105 Easy Apply RS. The material really stretches into deep corrugations and can be repositioned several times - the Easy Apply RS adhesive copes perfectly. Excellent whiteness also gives the film super bright and vibrant colours. The print quality is great and confirms the MPI 1105 Series in its place at the highest level in digital media,” said Huber Rigon, HR Design, Italy.

Easy Apply RS technology, with its inherent air-egress capability, means that installers will continue to benefit from rapid and bubble-free application when using the new film. Low initial tack allows sliding and repositioning into place for exact graphics alignment. The technology helps MPI 1105 to deliver truly exceptional 3D conformability, on surfaces with the most challenging corrugations and curves.